REGISTER: Communication and Aid in the Digital Age

Source: Thu, 1 Apr 2021 02:13 AM
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Communication and Aid in the digital age: how new technologies are transforming the way affected peoples interact with humanitarian responses – a CDAC Network event at the WSIS Forum

Date: April 9, 12pm-1pm Geneva time

Humanitarian communication already struggles to get cut through in a world in which recipients of aid often have a far better understanding of communication technologies than the humanitarians that assist them. Refugees are connected with one another over smart phones, disaster survivors can mark themselves safe on a social media app and conflict is livestreamed on YouTube. Messages, hashtags, images, and videos shared by response survivors can gain traction in minutes drastically shaping people’s perception of a context and their response to it. The traditional vertical humanitarian communications structure is rapidly being replaced by a horizontal model in which local, digital peer-to-peer channels consistently outperform institution-led messaging in terms of both receptivity and trust.

The widening access to digital communication channels means humanitarians are no longer gatekeepers of information - while they remain the gatekeepers of aid.

So, what does Communication is Aid look like when the affected population is not a communications monolith? Is this a communications catastrophe waiting to happen? Or localization in action?

The CDAC workshop at the WSIS Forum will brings together some of the world’s brightest thought-leaders to discuss the future of communication as aid:

Andrew Bredenkamp: Chair, Translators without Borders
Tala Budziszewski: Associate Innovation Officer - Accountability to Affected People, UNHCR
Titilope Eluwa: Accountability and Gender Equality Adviser, Save The Children International
Mike Adams: International Coordinator, First response Radio

Register now: 

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About the CDAC Network

The CDAC Network is a growing platform of more than 30 humanitarian, media development, social innovation, technology, and telecommunication organisations, dedicated to saving lives and making aid more effective through communication, information exchange and community engagement.

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